Why Influence?

# of Tactics?

16 Tactics
53 Tactics

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Levine & Wheeless' 53 Tactics

Levine & Wheeless (1990) created their list of 53 compliance tactics by reviewing the work of nine previously published taxonomies. The result is a lengthy list, as you can see from a figure taken from their paper below. You could easily break this list down into a smaller number of clusters or dimensions, if you wished to do so. As it is, this is a fine example of the "twigs" approach I spoke of previously.

Take me back to the page, "How Many Influence Tactics Are There?"

Copyright © 2002 by Kelton Rhoads, PhD
All rights reserved.

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